The JustGoBloom Blog
Research-backed writing on building habits, sticking to goals, and the science of showing up.
JustGoBloom was built by a 17-year-old CS student who was already tracking habits in a spreadsheet and wanted to make it something he could watch grow. Here’s the full story.
Habit ScienceThe "21 days" claim has no research behind it. A University College London study found habit formation took a median of about 66 days, with a range of 18 to 254. Here’s what the evidence actually shows.
Habit ScienceResearch on loss aversion, the endowed progress effect, and the IKEA effect helps explain why seeing your progress works better than checking a box.
How-To GuidesSix practical strategies for following through on goals, drawn from published research on habit formation, goal setting, and behaviour change.